Brand Post

Tourism in SLO County reaches record $2.32 billion as Visitors Guide marks 18th year

By PR Newswire

Tourism in San Luis Obispo County reached a record $2.32 billion in 2023, according to Visit SLO CAL, with CNN naming San Luis Obispo one of the top ten U.S. destinations to visit.

PASO ROBLES, Calif., Oct. 30, 2025 /PRNewswire-PRWeb/ — Tourism in San Luis Obispo County soared to an unprecedented $2.32 billion in 2023, according to Visit SLO CAL. The county also earned national recognition this year when CNN named San Luis Obispo among the top ten destinations to visit in the United States.

Now in its 18th year of publication, the Visitors Guide remains an essential resource for visitors.

The San Luis Obispo County Visitors Guide continues to play a major role in driving that success. The quarterly magazine highlights the region’s dining, wine tasting, craft spirits, shopping, and local lodging. Over 650 hotels, restaurants, wineries, golf courses, and visitor centers distribute 35,000 copies each quarter—140,000 copies annually.

The Visitors Guide stands apart as the only magazine placed inside 4,000 hotel rooms countywide. One of the first things travelers do upon arrival is flip through the latest issue to discover attractions and plan their stay. Organized by city, the guide helps visitors navigate every corner of the county.

Now in its 18th year of publication, the Visitors Guide remains an essential resource for visitors and a proven advertising opportunity for local businesses. Nearly 90% of advertisers renew each issue—a clear indicator of satisfaction and return on investment.

Susan Stewart of Beads By The Bay in Morro Bay said, “Our ad in the Visitors Guide was one of the best avenues for bringing in new customers this past year, especially from hotels. Access Publishing does a great job with design, creating colorful and effective ads, and sharing wonderful advertorial stories about our Central Coast communities.”

Click here to take a look at the current issue.

Additional advertiser benefits include:

  • Exposure through 35,000 quarterly copies distributed countywide
  • High Google rankings for searches such as “visitors guide San Luis Obispo”
  • Promotion to more than 12,000 followers across social media and email
  • Listings and links in the online Visitors Guide, which receives thousands of monthly visits
  • Opportunities for front cover features.
  • Professionally written articles with photographs about advertising businesses.
  • Exclusive yearly opportunity for banner advertising at the bottom of the magazine’s cover.

With its widespread reach and consistent results, the San Luis Obispo County Visitors Guide remains a trusted platform for connecting local businesses with the region’s thriving tourism market.

The San Luis Obispo County Visitors Guide is published by Access Publishing, the local SLO County leader in online marketing, SEO, web design and hosting, and news. For more advertising information, contact Beth Brennan, Advertising Director, (805) 226-9890.

Media Contact

Jacquelyn Iddings

Access Publishing

8052269890

jackie@accesspublishing.com

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SOURCE Access Publishing

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PR Newswire

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